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TRAVEL FAQ

What websites do you use for travel planning?
How do you keep track of all your travel Itineraries?

I use an awesome app called TripIt which automatically imports travel plans as you book them! It sends you updates and reminders about your trips, and you can send your itinerary to anyone with one click. 

Travel Essentials

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BRANDING + MARKETING FAQ

Can you help me with my brand?

I work with individuals businesses to establish their own unique brands and market themselves to their target audience.

Whether you just need a one hour phone consultation or ongoing brand and marketing management, I can help. 

See more about how I work with clients

or contact me to inquire about working together. 

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INSTAGRAM FAQ

How do you edit your Instagram photos?

I almost always use camera photos (no phone) and everything is first edited in Lightroom using LC Presets (post coming on that soon). I usually use the Lightroom App on my phone.

Lightroom Presets

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PHOTOGRAPHY FAQ

What camera do you use?

There are a few things I look for in a camera, depending on what I plan to use it for. 

For travel, I want something lightweight and durable. If I’m going to be shooting animals, I want a powerful zoom. 


For any type of photography, I want a camera that is easy to use and has powerful features. 

Most importantly, I look for image quality. I want a camera that shoots stunning images and videos!

I shoot primarily with the Canon EOS R Mirrorless camera and the Nikon B700. I prefer the Canon with a 35mm lens for people shots and the Nikon for animals (the zoom is fantastic.) For travel and outdoor photos I use the Canon with an RF 24-105mm lens. I also use the Fujifilm XT20 for some travel shots, and the DJI Mavic Air drone. I shoot video content for Youtube with the Canon, Nikon, and DJI. Instagram stories are usually shot with my Google Pixel 3 

What drone do you recommend?

I personally shoot on the DJI Mavic Air. It shoots stunning 4K video and incredible RAW photos. 

How do you edit your photos?

I primarily edit on Lightroom using LC Presets. Usually I use the Lightroom app on my phone. I use Adobe Photoshop to resize and optimize images for the website.

Camera Equipment

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BUSINESS + BLOGGING FAQ

How did you get started blogging?

In 2013 I founded Dwimmer, an accessory line of neckwear for all genders. As the company grew, I realized I wanted to expand into a blog and creative agency focused on sustainability. The more time I spent in the fashion industry the more I saw how much work needs to be done to reduce waste, design and purchase better products.

Apart from Dwimmer I had worked in film and event production, photography and creative direction for more than ten years. In 2018 I rebranded Dwimmer to Laurel Christine and launched the blog!

How you make money while traveling?

Laurel Christine started as a fashion brand in 2013 and is now a multi-facted business with various revenue streams. We make money through consulting, product sales, brand partnerships, affiliate programs, social media and marketing management, creative production, brand development, website design, product development, content creation, and creative direction. 

I design a line of neckties for all genders. The ties are handcrafted in California and I design and source the textiles during my travels. We are going to expand into other accessories soon as well.    

I earn ad and affiliate revenue from this website. This keeps the site free for readers like you to enjoy. 

I collaborate with fashion, home, photography, and outdoor brands as well as tourism boards, hotels, airlines, and other travel partners. Travel expenses are covered and I produce photo, video, and written content for these partners. 

We are really equal parts blog, brand, and creative agency. We offer marketing and creative consulting as well as content creation for companies. I also do textile and accessory design, event and video production, photography and art direction. This is what I was doing as a freelancer before I started Laurel Christine and I still love it! 

I’m trained as a Biomimicry Design Specialist. What is that? Biomimicry is a design methodology where you mimic nature’s forms and processes. It can be applied to product design and engineering, and even business structures. I do biomimicry based research, design, consulting, and teaching. Currently I’m earning a Master’s Degree in Sustainability as well.

I’ve been a professional photographer for more than a decade, so I created my own Lightroom Presets (more are added to the shop every few months!) These are easy to use mobile and desktop editing tools to make your photos really stand out. 

Soon we’ll be offering small group photography, biomimicry and eco tours to some of my favorite destinations around the world. 

Can I request a blog post?

Absolutely! I can’t promise to write every post that gets requested, but I do my best. Submit your ideas for posts here.

Do you have any tips for someone starting to blog or trying to grow their blog?

As is the case for pretty much any new business, know when you start out that it will most likely take 3 or more years for your blog to become profitable. Don’t expect your blog to become an overnight success, because there’s no such thing. If you know this going in, you’ll be much less likely to quit (which most bloggers do after the first year or so). Be sure to choose a blog topic you’ll still want to write about in five years!  

If you’re serious about blogging, treat your blog like a business. Find your audience and your niche, be authentic and stick to what you’re passionate about.  

I think this can be challenging when you’re usually engaging with your readers through the internet, but it’s essential to remember that your readers are your customers. Think of your audience every step of the way, and create engaging content that they want to see! Ask for feedback from your audience, and continue to evolve over time to meet their interests. 


If you’re just getting started, check out my FREE Step by Step Guide to Starting a Successful Travel Blog, which includes tons of tips on getting your blog up and running! Also, sign up for my free blogging course below, which will send you 7 days of free tips for getting started. 

Who designed your website?

I am proud to say that I designed and built 90% of it myself. I’ve been using WordPress for years, so little by little I’ve learned how to create the look I’m going for. I have a developer on my team who I go to when I can’t figure out how to do something (I do a bit of coding but am very far from being an expert.) 

My team also builds websites, does graphic design and content creation for individuals and businesses. 

Can I Work/Intern for you?

We always love to hear from creative and motivated people that want to join the team. Feel free to send your resume to hello@bylaurelchristine.com and we will let you know if we have an opening!

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NECKWEAR FAQ

What inspired you to design neckties?

I came up with the original concept for the neckties during fashion school. I was living in San Francisco, surrounded by tech culture (which is very casual and not known for its style.) Thinking about how the career ‘uniform’ of men’s suits and ties hadn’t really changed much in decades, I wanted to create a new accessory that fit more with modern culture. Laurel Christine ties are looser fitting, easy to put on, and are designed for all genders. 

Who Makes the Ties?

When we first started the line, my dad and I were doing all the construction ourselves. As the company grew we started working with local seamstresses to improve the quality of the ties (we aren’t experts!) They are still all handcrafted in Northern California. 

Can I return or exchange my tie?

Please see our Return and Exchange policy.

Contact us with any questions. 

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PERSONAL FAQ

Where did you go to college and what did you major in?

I went to the University of Southern California and have a B.A. in Film Production. I also did two years of an MFA program in fashion design at the Academy of Art University in San Francisco, and am a certified Biomimicry Design Specialist.

Currently I’m earning a Master’s Degree in Sustainability at Hawaii Pacific University in Honolulu.

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