There’s not a single brand or business that isn’t feeling the financial crunch of the pandemic, especially when it comes to fashion brands. Many consumers have drastically cut back on spending and shopping, and clothing companies are feeling heavy losses as they temporarily shutter stores and see a reduction in online orders.
You can do small businesses and the environment a favor when you support these 18 sustainable fashion brands during the Covid-19 quarantine:
One of my favorite brands, (and local to my home city of San Francisco!) Cuyana is the perfect place to stock up on women’s clothing essentials, especially since they’re offering 15% sitewide right now. Their clothing philosophy is to choose fewer but better quality clothing pieces to minimize your closet and impact on the environment without sacrificing on design. They also use eco friendly materials like tencel, which is sourced from wood pulp.
Tradlands shuns the fast fashion world in favor of clothes that are made to last. They’re focused on clothing essentials that are also versatile and reflect your unique tastes and personality.
OhSevenDays takes a unique approach to sustainable clothing by using “fashion’s leftovers” to create their women’s clothing. Instead of allowing off-cut fabric rolls to enter the landfill, founder Megan Mummery saw an opportunity to transform unwanted fabric scraps into stunning styles.
Everlane approaches sustainability with a high level of transparency into their factories, sourcing processes, and materials. In an unprecedented move, the company also shares details of exactly how much it costs to make their clothing.
Known for their 5-piece capsule collections, VETTA believes that a minimalist wardrobe can also be a powerfully complete one. They’re also invested in sustainability from the ground up, including using solar energy to power their factories and using renewable materials like organic cotton and Tencel (a material made from sustainably sourced wood pulp).
Elizabeth Suzann is a slow fashion brand designed and developed in Nashville, TN and sold direct to consumer. This alone allows them to be more sustainable by simplifying the supply chain and reflects their vision to eliminate anything from their processes that’s not essential. In addition, each piece they create is thoughtfully designed and mindful when it comes to reducing waste and made only from natural fibers that, like a good wine, get better over time.
Two Fold Clothing was built on the foundation of environmental and social responsibility. They place a high importance on fabric quality to create pieces that last longer and give you your money’s worth.
Epoque Evolution focuses on simplicity in the materials they use. The designers take care to avoid gentle fabrics that need dry cleaning or otherwise won’t last for the long haul. Their choice of fabrics include organic materials, deadstock, and recycled fibers, among others.
Outerknown provides fashion for men and women and considers every detail when it comes to sustainability. The eco-conscious decisions they make involve everything from suppliers to materials to circular design and more.